We’re glowing with pride as our latest Aqua Campaign has received a 4.1 in System1. That’s way above the category average of 1.7. In the creative we talk to real Aqua customers about the emotional reality of their credit journey – in order to empathise with potential customers and give them hope for the future. Using Deep Neural Technology we tracked Aqua Customers emotions and we reflected their feelings as a glow on the walls around them, in real time. Keep your eyes peeled for it on BVOD and social.
